church live streaming

Every day in this world, worship places like churches and mosques inspire their communities. But at present, it becomes difficult to reach new and existing members. That’s why live streaming offers a solution for church services, ceremonies, or religious events.

Live streaming is expected to reach around a $70.5B mark within the next few years and will expand beyond traditional broadcasts like sports, award shows, or concerts. And while, on the surface, it may seem like live streaming content is the least engaged content compared to on-demand video. But the result shows the other way around. Live streaming is an efficient way to deliver interactive content, with users watching live video up to 10 or 20 times longer than on-demand content.

For churches and places of worship, there lies a huge opportunity for live streaming. It’s a way to hold onto an existing community, attract new members, and provide additional services to keep people engaged beyond weekly services. In this blog, we will go through a guide on how to get started with church live streaming. 

Church live streaming setup

So how do you create a live streaming setup in a church? It may seem highly technical and daunting, but don’t panic! Many churches, mosques, and other faith-based organizations can perform live streaming services with their existing tools.

Camera

The camera you want to choose depends on both your budget and desired video quality. Faith-based organizations that are new to streaming can look for options as simple and accessible as live streaming from a phone or a basic camera. Below are just a few camera options to consider :

  • Canon
  • Sony 

More professional-grade cameras or multi-camera setups are also available in the market for a moderate budget. Initially, many churches even rent cameras and other equipment when starting live streaming services, and depending on the performance, they will decide whether to buy the whole camera setup or not. 

Audio

You can record the audio directly if you have a soundboard and microphones. If you’re looking for options to capture audio with professional-quality gear, here are a few live streaming equipment recommendations:

  • Shure 
  • Rode

Encoder

The encoder enables streamers to deliver their live event to the world. An encoder is a piece of hardware or software that carries a video signal and encodes it into a format that can be transmitted to a video player. On reaching the video player, it is again decoded into the playable format and delivered to an audience. Multi-camera switcher equipment can increase the quality of your live stream service or event by allowing producers to switch between camera and audio sources.

Stable Internet connection

A powerful and faster internet connection is essential for a clear and successful live event or service. Before starting live streaming, you must ensure that the upload speed is twice the bitrate you want to stream at. Bitrate is the rate you want to upload your data through your encoder and to the various streaming services or platforms you’ve picked. If the bitrate is higher, then the streaming quality will also be good. However, higher bitrates also consume larger data, which can slow down a stream. Remember that the bitrate you choose to stream will also affect the video quality delivered to the audience. 

Reach communities of faith with Livestreaming 

While live streaming can help churches reach an audience beyond borders than in-person services, it’s important to know where communities are engaged online. Most (84%) churches have a Facebook page to connect with community members. By using video-sharing tools to simulcast to Facebook Live or other social media networks, churches can reach more potential users. Simulcasting has helped reach more social media networks simultaneously without the additional equipment or bandwidth requirements.

What’s more, live streaming on Facebook is a great way to bring your content in front of your audience. Live videos get six times more engagement when compared to static videos on Facebook. The very nature of live streaming a church service encourages communication amongst viewers and develops a sense of belonging.

Connecting with people through video

For places of worship to engage existing and new members, they must adapt to new strategies of live streaming to spread their message. Many faith-based organizations create an affordable OTT streaming service to engage their global followers with a seamless viewing experience.

Creating static video content is not enough. Broadcasting live services, interacting with online members, and remaining connected are all important for the future of worship. Video has the power to bring a sense of belonging, whether members can worship in person or join services behind a screen. Start live streaming now!

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