Do you aspire to be the digital marketing agency world’s kingpin? Do you want to understand the different basics of digital marketing? If you answered yes, the ideal way to master the art of digital marketing is to enrol in some excellent online digital marketing training classes.
You may improve your abilities and advance your career as a digital marketer by taking the courses mentioned above.
Both free and paid versions of digital marketing online courses are accessible.
Who should consider enrolling in a digital marketing course?
It isn’t easy to gain digital marketing skills if you operate in the centre of an online digital presence.
Marketing managers, entrepreneurs, small company owners, and marketing experts are just a few of the core talents required of a digital marketer.
The Best Free Online Courses in Digital Marketing
Now, without spending any more time, let’s go over a few of the greatest and most popular free online courses for learning digital marketing:
Digital Marketing Fundamentals
- Google created this online course.
- The main aim of enrolling in this course is to understand all facets of digital marketing.
- This course is highly recommended for beginning and intermediate users.
- Furthermore, it comes with a free certification.
- After completing the course, you will get a Google recognized certificate. Which is an excellent way to stand out in digital marketing.
Fundamentals of Digital Marketing is a free online course with 40 hours of content divided into 26 units.
It may be completed at your leisure and according to your preferences.
Each lesson is built around in-depth videos, articles, and quizzes that allow you to put your knowledge to the test.
If you don’t want to study the whole course, you may choose which modules to see and complete.
However, to get the certification. It strongly advises that learners study all of the courses in order.
The following are some of the topics addressed in each module:
- Creating a strong online presence
- Creating a great internet company plan
- Understanding the search and how to make your marketing initiatives more effective
- Making a name for oneself in your community
- Creating an internet shop
- International expansion of your company
- Creating an effective social media marketing strategy
- Knowing the fundamentals of email marketing, mobile marketing, and content marketing.
- Free Certification Course in Inbound Marketing
Hubspot Academy provided this online course
As the name implies, the goal of this curriculum is to teach digital marketers the fundamentals of inbound marketing.
There are 34 videos, ten courses, and nine tests in this four-hour industry-recognized curriculum.
Beginners will study the following throughout this online course:
- The foundations of inbound marketing are as follows:
- Developing a long-term content plan
- Creating motivational blog posts
- Understand the fundamentals of social media marketing.
- Creating a very conversational growth plan
- Conversion optimization strategy creation
- Marketing and sales alignment
Using a fundamental approach to consumer marketing
After completing the course, all students will get an official HubSpot certification, which they can add to their portfolio or resume.
It’s a completely free online curriculum aimed at novices.
Under the supervision of four engaging educators, you will get adequate instruction.
The program’s whole interface is user-friendly and engaging.
The only drawback to this course is that it is quite short.
A free e-business diploma is available
Alison created this online course in 2007.
It was the first online course design specifically for digital use.
This course has more than 6 million students registered, making it one of the most dependable free online courses available. Students will study the fundamentals of digital marketing with this course.
It also covers search engine optimization, analysis, Google Analytics and AdWords, campaign marketing, revenue analytics, and more. This online course takes around 10 hours to complete, following which the student must take the final test.
The student must also achieve an average of at least 80% to get the certification.
The learner will get a Learner Achievement Verification Report after completing the course.
The cost of certification is $20.
In a nutshell, it’s a comprehensive, user-friendly online course with video lessons.
Become a manager of online marketing
Here’s the last and most dependable course from LinkedIn Learning!
This is a 24-hour course that covers all of the fundamental fundamentals of digital marketing.
You will learn how to succeed in a variety of managerial jobs.
Students may also learn about best practices in internet marketing by using a variety of cutting-edge technologies.
These tools are essential for a successful digital marketing plan to implement.
You may even learn how to advertise these tactics on social media channels properly.
The whole course divide into 11 modules, each of which covers the following topics:
- In-depth branding
- Hacking your business’s growth
- Newsletter and email marketing are the foundations of SEO.
- Google Analytics is a tool that allows you to track
- Twitter and Facebook are two of the most popular social media platforms.
Google AdWords UX Design Plan
You may take this course for free if you already have a LinkedIn premium subscription.
You may also join up for a free trial and access the lessons for at least one month without spending anything.
The learner will get certification upon completion of the course.
It’s a fantastic free online course for intermediate and advanced students.
You will get training from industry professionals.
You must deactivate LinkedIn premium just before the trial begins to prevent any expenses.
In Conclusion
If you want to be a master in the realm of digital marketing, enrol in one of the courses listed above and learn everything about the fundamentals of digital marketing for free.
These courses are just the first step toward success, and you must finish them to obtain a deeper understanding.